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Channel: Maurilio Amorim » marketing campaign
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The 4 Foundations of a Successful Marketing Campaign

Successful marketing campaigns sell a lot of product, or move people into action.  While messaging and graphics are all over the spectrum from amusing to powerful, these campaigns usually cover the...

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How to Market to Your Multiple Audiences

Messaging is critical in any marketing campaign. The wrong message to the wrong audience and all you your effort is a miss. No organization has only one audience. Even if your organization has the...

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